Perfectly Scarred
Campaign

There has been minimal representation of people with imperfections in the media, with images being overly retouched and photoshopped to give the illusion of 'perfection'.

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Each subject has shared a photograph of themselves wearing their neon band, featuring an embroidered outline of their relative scar, in the hope to normalise these perceived flaws.

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To read about the publication that prompted this campaign, please click here